Civil engineering and land surveying firm located in Ventura, CA providing 30+ years of engineering services to farmers and the agricultural community, architects, developers, contractors, and other engineering firms.
Coverly Professional Services provided the following marketing services for YCE, Inc. in 2016-2017:
Website guidance – Worked closely with staff to provide guidance and training for website developed in-house on a limited budget utilizing Wix.com – www.YCEinc.com
SEO Copywriting – Wrote copy for all website pages identifying SEO key words and phrases for best SEO value
Event Marketing and Public Relations – Working closely with event planner, Seana Marie Sesma, handled all aspects of marketing local movie premiere of “Dream Big – Engineering Our World” including press releases, social media and marketing material design/production. Premiere was wildly successful, filling one showing to capacity and requiring a second showing.
eBlast Marketing – Also designed and produced multiple eBlast communications utilizing MailChimp for eVite,eCheckIn, and eReminder
Program Management – Working closely with YCE, inc. founder Marta Alvarez, developed “Dream Big Scholarship” as add-on to Dream Big movie premiere to increase event attendance and garner extra publicity for YCE, Inc.
Public Relations – Identified opportunities, wrote press releases and successfully secured “earned” media on behalf of client
Conejo Valley Lifestyle, April 17, 2017 – “Honoring Women Who Create and Inspire Ventura County” – Coverly Pro nominated and Marta Alvarez won the 2017 National Association of Women Business Owners, Ventura County (NAWBO-VC) Innovator of the Year award, thereby creating additional press for YCE, Inc.
